Perfect Bow congrats card

We've always found that congratulations cards occupy a strange middle ground in the greeting card universe: too specific to ignore, yet too generic to feel truly personal. This one, at least, has the good sense to stay quiet on the inside, which means you get to do the heavy lifting. It's blank, waiting for whatever you've got to say, which is either liberating or terrifying depending on your relationship with the recipient.

The card itself is substantial - 100lb stock, which is the kind of detail that matters if you've ever held a flimsy greeting card and felt vaguely embarrassed on behalf of the sender. It's printed offset, a process we don't fully understand but trust implicitly, and features an illustration by Emily Isabella that manages to be cheerful without being aggressively so.

At 4.25 by 5.5 inches, it's the right size: big enough to matter, small enough to fit in an envelope without origami. Red Cap Cards made it in Los Angeles on recycled paper, which is the sort of thing that used to feel like a luxury but now just feels like basic decency. Good news, after all, shouldn't arrive on the back of environmental regret.